Elie G. Saheb, President & CEO

  • A veteran hospitality and Franchising expert, provides  a wealth of practical experience as well as impeccable credentials from tenures with prestigious international hotel chains.

  • M.B.A. from San Francisco State University, C.H.A. Certified Hotel Administrator from the American Hotel and Lodging Association, and Mister Donut of America Certification.

  • Hospitality Oscar Award by the members of the Jury of FIJET, International Federation of Journalists & Travel Writers.

  • Credited for introducing the Donut culture in parts of Europe and the Middle East.

Chris Wendler, Marketing Advisor

  • German national, MSP ( Marketing and Sales Professional) Degree of Florida Sun Coast University in Sarasota USA.

  • During Chris's distinguished career, he has held numerous prestigious international and travel industry roles in Germany, UK, Africa and overseas. His CV comprises a series of high points that includes Airline & hospitality companies such as: PAA, UAL,Thistle Hotels, Steigenberger and Marriott.

Pierre Aoun, Director of Management Operations

  • A German National with Hospitality Management Degree.

  • A professional  Executive with over 40 years of experience in Germany, Jordan, Lebanon, Oman, Qatar and UAE with leading international hotel chains. 

  • Training of employees in counter sales, bakers, donut fryers, finishers and decorators.

  • Peter's focus is in the areas of operations system design and execution, franchisee relations management and the development and implementation of strategic plans to drive growth and managing an efficient system of control throughout the organization.

Ramy Hanna, Franchise Support Manager

  • Create a quality assurance program to protect brand integrity in franchise markets. Build the program, source and negotiate the contract with a vendor, and manage rollout and continuous improvement.

  • Focus on franshise brand compliance, franchise revenue generation and process development and implementation.

  • Reports directly to the CEO.

George Takchi, Engineer & Designer

  • An engineer by profession with expertise in  the trade of fitting out restaurants with fixtures, fittings, and equipment.  The process begins with a survey of the shop premises and kitchen and measurement of available space.  

  • The next stage is the preparation of design,  planning kitchen layout, and installing of equipment and services.

  • The shopfitting system adaptation is compatible with Mister Donut concept and standards that require intricacy and exceptional attention to detail. 


George Saheb, Treasurer & Director US based

  • Maintain a system of policies and procedures that impose an adequate level of control over treasury activities and governmental legal and filing compliance.

  • Responsible for general financial oversight, forecasts and budgets.

  • Liaise with CEO about  licensees and suppliers financial matters.